Friday, 9 March 2012
Thursday, 9 February 2012
Production screenshots (Magazine advert)
For inspiration, I looked at existing albums and the adverts that accompanied them to see how the two related and to see how to make my own. I looked at three examples.
The first was Jay Z - The Blueprint 3
Album Cover:
Advert:
For this advert, I could see that the image used was the same in both texts, I could also see that the font used on both the album and the advert were the same. Aside from those two things, the advert had a release date, a distributor and a website.
The second was Beyoncé - I Am...
Album Cover:
Advert:
From this advert we can see that the basic colour scheme shared between the two is black and white. We can also see that the main focus of both is the large picture of the artist. Unlike the Jay Z advert, this one does not have a release date, the same picture as the album, or even the same title of album. This is because the album and advert coincide to make a full sentence of I am... Sasha Fierce. This advert is used to intrigue the audience and leave them with enigmas. The artist here then has used the advert as a statement in relation to her status, as opposed to an advert that is meant to raise awareness of the artist. This is because she is an already established artist.
The last album cover was The Kings of Leon - Only By The Night
Album Cover:
Advert:
From this, we can see that, like Jay Z, the same image has been used for the album artwork and the advert. We can also see that the same font is used for the title of the album, as it is used to inform the audience of exactly what to expect. Another thing that they share is the website at the bottom of the advert. This album however has a place that you can buy it from 'play.com' and a description of the songs featured on the album. This is because they are tracks that would have been originally released as singles, designed to draw in the fans already obtained from that single.
Common Characteristics:
- The same image for the album cover and the advert
- Similar if not the same font for the album cover and advert
- A website at the bottom of the advert
- A distributor of the album
- The album title
- The artist name
- A release date
To make my own advert, I took the common characteristics and applied them to my own album cover.
I took the album artwork and adapted it to allow audience to make the link between the advert and album. I put the album title, however did not put an artist name, to create a sense of mystery about the artist. A release date and distributor were added under this to inform the audience of when and where to get the album. I then added to the bottom, a website that anyone could go to for more information on the artist or the album:
The first was Jay Z - The Blueprint 3
Album Cover:
Advert:
For this advert, I could see that the image used was the same in both texts, I could also see that the font used on both the album and the advert were the same. Aside from those two things, the advert had a release date, a distributor and a website.
The second was Beyoncé - I Am...
Album Cover:
Advert:
From this advert we can see that the basic colour scheme shared between the two is black and white. We can also see that the main focus of both is the large picture of the artist. Unlike the Jay Z advert, this one does not have a release date, the same picture as the album, or even the same title of album. This is because the album and advert coincide to make a full sentence of I am... Sasha Fierce. This advert is used to intrigue the audience and leave them with enigmas. The artist here then has used the advert as a statement in relation to her status, as opposed to an advert that is meant to raise awareness of the artist. This is because she is an already established artist.
The last album cover was The Kings of Leon - Only By The Night
Album Cover:
Advert:
From this, we can see that, like Jay Z, the same image has been used for the album artwork and the advert. We can also see that the same font is used for the title of the album, as it is used to inform the audience of exactly what to expect. Another thing that they share is the website at the bottom of the advert. This album however has a place that you can buy it from 'play.com' and a description of the songs featured on the album. This is because they are tracks that would have been originally released as singles, designed to draw in the fans already obtained from that single.
Common Characteristics:
- The same image for the album cover and the advert
- Similar if not the same font for the album cover and advert
- A website at the bottom of the advert
- A distributor of the album
- The album title
- The artist name
- A release date
To make my own advert, I took the common characteristics and applied them to my own album cover.
I took the album artwork and adapted it to allow audience to make the link between the advert and album. I put the album title, however did not put an artist name, to create a sense of mystery about the artist. A release date and distributor were added under this to inform the audience of when and where to get the album. I then added to the bottom, a website that anyone could go to for more information on the artist or the album:
Wednesday, 11 January 2012
Production screenshots (Digi-pak)
To see how to make my own digi-pak, I looked at ones that were already on the market.
The first was Adele - 21
This album was made up of mostly the image of the artist, but was also made up of the artist name and album title. Apart from that, the cover had nothing else. The colour scheme used then was symbolic of the album, the light colours I feel represented the smooth tone of the album.
The second was Ed Sheeran - +
The album was again mostly made of the artist image, it was then accompanied by the album name. It did not however feature the artist name, but the colour scheme instead was representative of the artist, as he is associated with his ginger hair, the colour scheme is predominantly orange.
The last album was Jessie J - Who you are
As the others, this cover had the artist image and name, along with the album title. This album however also had a parental advisory tag, to imply that the album may not be suitable for children to listen to alone. The colour scheme here however is black and white, which is plain and so may show that the artist is only focused on her and her music as opposed to persona.
Common Characteristics:
- Large artist image
- Artist name
- Album title
- Colour scheme representative of the music or the artist
When creating my digi-pak, I used the common characteristics of large artist image, artist name, album title and the colour scheme was representative of my artist. Originally, I had many effects on on idea and did not know which to pick, I therefore asked friends family and peers to pick a favourite cover.
The artwork that was preffered was the last of the bunch, and with a few ideas such as a shorter artist name, repositioning of the artist name and a change in colour turned the front cover into:
After that I decided to work on the back of the digipak. I had two ideas and made both, I then asked again which one was preffered of the two:
The second photo was preffered and so the back cover was chosen to be:
Next was the inside of the digipak, I had the idea just to put the lyrics on the left cover and chose to put alcohol on the right to anchor the title of the song. I came up with these two ideas:
The right side was liked and so nothing needed to be changed on that, it therefore stayed as:
For the lyrics however, he background was commented on as being 'too light' and the colour of the font was suggested that it would be better if 'it matched the reds and blues of the Antiguan Rum on the right hand cover': I then made another mock up based on these comments:
After re-analysing it, feedback was given that suggested that the background was too dark and the writing should instead be white to match the title of the song on the front cover. After taking this into consideration and the feedback being good about the last draft, the back cover was decided upon to look as such:
After all of these side of the digipak were decided upon, I put all of them together and filled in the spine. The result was:
The first was Adele - 21
This album was made up of mostly the image of the artist, but was also made up of the artist name and album title. Apart from that, the cover had nothing else. The colour scheme used then was symbolic of the album, the light colours I feel represented the smooth tone of the album.
The second was Ed Sheeran - +
The album was again mostly made of the artist image, it was then accompanied by the album name. It did not however feature the artist name, but the colour scheme instead was representative of the artist, as he is associated with his ginger hair, the colour scheme is predominantly orange.
The last album was Jessie J - Who you are
As the others, this cover had the artist image and name, along with the album title. This album however also had a parental advisory tag, to imply that the album may not be suitable for children to listen to alone. The colour scheme here however is black and white, which is plain and so may show that the artist is only focused on her and her music as opposed to persona.
Common Characteristics:
- Large artist image
- Artist name
- Album title
- Colour scheme representative of the music or the artist
When creating my digi-pak, I used the common characteristics of large artist image, artist name, album title and the colour scheme was representative of my artist. Originally, I had many effects on on idea and did not know which to pick, I therefore asked friends family and peers to pick a favourite cover.
The artwork that was preffered was the last of the bunch, and with a few ideas such as a shorter artist name, repositioning of the artist name and a change in colour turned the front cover into:
After that I decided to work on the back of the digipak. I had two ideas and made both, I then asked again which one was preffered of the two:
The second photo was preffered and so the back cover was chosen to be:
Next was the inside of the digipak, I had the idea just to put the lyrics on the left cover and chose to put alcohol on the right to anchor the title of the song. I came up with these two ideas:
The right side was liked and so nothing needed to be changed on that, it therefore stayed as:
For the lyrics however, he background was commented on as being 'too light' and the colour of the font was suggested that it would be better if 'it matched the reds and blues of the Antiguan Rum on the right hand cover': I then made another mock up based on these comments:
After re-analysing it, feedback was given that suggested that the background was too dark and the writing should instead be white to match the title of the song on the front cover. After taking this into consideration and the feedback being good about the last draft, the back cover was decided upon to look as such:
After all of these side of the digipak were decided upon, I put all of them together and filled in the spine. The result was:
Wednesday, 9 November 2011
Artist - Jordan
Jordan is an up and coming artist that has built a fan base of 100,000 subscribers via youtube. He has covered songs from some of the worlds most famous names including thriller by Michael Jackson, which received 300,000 hits after a month, and another 200,000 after 3. Of these subscribers, his main fan base is within the age group of 15-21 year olds, this has meant that the song due for release will have to have taken this into account. Along with this, the clothes that he wears are representative of the fan base, this is too because he is part of the age group, being an 18 year old himself.
Tuesday, 8 November 2011
Storyboard
Originally, the artist was to be the main character, however due to resources available, the main character will be represented instead by a female, this means that the new main role will be played by a male.
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